Sunday, February 8, 2009

Crazy Use of Resources

I was doing the circuit at one of my favorite thrift stores the other day when I spied a red heart-shaped tin. I had been trying to get some things made for Valentines day, so I had been stopping for all things heart. I was drawn to the lacy pattern thinking it might be useful in for some loverly application, when I realized the tin was especially sparkly. On closer inspection, I realized that tiny, plastic 'diamonds' had been encrusted onto the tin. At first I thought, "wow," but within a millisecond the thought of the whole manufacturing process started to unfurl in my head. Assuming the metal has been mined and processed into sheet form, this tin still represents, printing, embossing and forming--which, admittedly, is fairly standard for lots of tins. It's the final step that then somehow affixes the 'jewels' into their little embossed divets that is amazing. It seems like it would be fairly crazy for any sort of tin, but lets remember the purpose of this particular one. It is a box that was built to house 17 truffles (17?). It was designed to sit on the shelf for no more than a couple of weeks and then be tossed. The real issue is, of course, this is just one of the thousands (millions?) produced for this brand of chocolate alone. Imagine. Naturally, the tin was made in China. Who knows where the chocolates are made--according to the box, either New Hampshire or Switzerland. Anyway, here's a picture of this bling-y thing.

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